Visit majormaps.vcu.edu for the online version with links.
Sponsored by the Office of the Provost
Major map compass icon
2026-2027

Fashion

School of the Arts

Concentration(s):
Fashion Design, Fashion Merchandising
Program description

The concentrations in fashion merchandising and fashion design are focused on providing the coursework necessary to prepare for a successful career in the fashion industry.


The path through the merchandising track begins with an introduction to fashion, textiles, and fashion history. Forecasting, buying, line development, branding, and importing and exporting fashion, and entrepreneurship are simulation classes and call on students to work in environments similar to the fashion industry. The entire curriculum provides students with a strong and disparate foundation of fashion knowledge. Ancillary requirements in business and marketing enhance fashion education. Students are directed toward assignments to develop their skills in research, writing, presentation, and critical thinking.


The fashion design curriculum offers technical and design courses that provide skills required in the fashion industry, including salient patterning and draping principles, advanced tailoring and construction techniques as well as digital and 3D design. Individual concepts are presented in two-dimensional form, developed and perfected through methods used in the fashion industry, and then executed in final and three-dimensional form in textiles appropriate to the design. The curriculum encourages explicative research, autonomous  thinking, and innovative problem solving.


Merchandising and design majors are strongly encouraged to complete Internships, which provide experience and industry contacts. Study abroad programs provide opportunities to see fashion from a global perspective while expanding students’ horizons. 

Career opportunities

Graduates find career opportunities in fashion forecasting, product development, technical design, advertising and promotion, retail management, buying, sustainability, and international marketing. Graduates work nationally and internationally.  Fashion alumni currently work for World Market, Eileen Fisher, Sam’s Club, Walmart, Conde’ Nast, Veronica Beard, Nordstrom, Under Armour, Fashion Snoops, Sandro Homme, GAP, Urban Outfitters, GUESS, Belk, American Eagle, Spanx, and Adidas.

Change of major requirements

Completion of the Art Foundation Program is a prerequisite for entry into all fine art and design departments. Fashion Design is a design department. 


Students are required to submit their application and required portfolio here.


Fashion Merchandising is a direct admit (Art Foundation is not required) and requires a 3.0 minimum GPA.


Typical application deadlines are November 1 (for spring applicants) and April 1 (for fall applicants).


Bachelor-level job titles
  • Designer
  • Fashion Illustrator
  • Garment Technologist
  • Pattern Maker, Grader, Lay Planner
  • Textile Technician
  • Textiles (Print) Designer
Graduate and professional level job titles
  • Buyer
  • Designer
  • Marketing Manager
  • Trend Forecaster
Highest level of math required
  • Quantitative Foundations requirement only
Science required
  • Natural Sciences requirement only
Foreign language requirements
  • Yes
Additional tuition/fees
  • Yes
GPA requirements (to progress/graduate in the major)
Department name:
Department of Fashion Design and Merchandising
Building/room location:
Pollak Building, 4th Floor
Phone:
(804) 828-1699
Email:
msbanton@vcu.edu
Campus (where 75% of courses are taken):
Monroe Park

Major map compass icon
Major map

Explore
MAXIMIZE COURSE AND DEGREE PLANNING
EXPAND YOUR COMMUNITY
EXPLORE CAREERS AND DEVELOP ESSENTIAL SKILLS
  • Apply to be a Division of Student Affairs peer leader.
  • Attend one career event sponsored by Career Services.
  • Complete and activate your Handshake profile and opt-in to industry email lists.
  • Consider applying for a federal work-study job on- or off-campus in Handshake.
  • Learn more about potential careers by using Forage in the Navigate 360 app.
  • Review your Career Works 4 year career planning tool and start working on your milestones.
  • Seek research opportunities by checking out the Undergraduate Research and Creative Inquiry webpage.
  • Prepare your Major Declaration materials which includes your digital portfolio and writing sample.
  • Understand VCUarts research and grant opportunities.
  • Explore The Vault to learn about employers/ job titles related to your field.
PREPARING FOR LIFE AFTER COLLEGE
  • Access your free credit report and begin making responsible credit choices to prepare for your future.
  • Build a resume and LinkedIn profile with help from VCU Career Services, make at least 10 connections, and check out the VCU alumni career programs page.
  • Connect with the Student Alumni Council to connect to VCU alumni.
  • Make a 4-year affordability plan with your financial counselor.
  • Take advantage of the portfolio building and writing workshops offered by Art Foundation; details are found in ARTF101 in Canvas.

Experience
MAXIMIZE COURSE AND DEGREE PLANNING
  • Get familiar with the research process with the VCU Libraries Research Basics Guide.
  • Schedule an appointment with your major advisor to explore minors, certificates, and plan your required REAL experience.
  • Complete the University Core courses by the end of your sophomore year.
EXPAND YOUR COMMUNITY
  • Discuss personal and professional interests with faculty.
  • Investigate globally-focused courses in your major by pursuing language coursework or setting language proficiency goals with advisors and faculty and apply for the Critical Languages Scholarship.
  • Take a service-learning class to get involved with local organizations while earning credit.
  • Volunteer to address a social issue and check out Hands on Greater Richmond for opportunities.
  • Assist backstage with fashion show as a dresser Spring semester of sophomore year. 
  • Attend study abroad advising session and work to find proper course equivalencies to fulfill major requirements.
EXPLORE CAREERS AND DEVELOP ESSENTIAL SKILLS
  • Attend career and internship fairs and other professional development events.
  • Build a professional resume and upload it to Handshake.
  • Complete a gap analysis with your career advisor to identify key skills required for your professional field.
  • Pursue a digital badge to highlight the knowledge, skills, and experiences employers and graduate schools value.
  • Seek out practical experience through independent skill-building, internships, shadowing, or part-time work.
PREPARING FOR LIFE AFTER COLLEGE
  • Ask a faculty or staff member to be your academic and professional mentor and to provide future letters of recommendation.
  • Conduct informational interviews or shadow someone in a field of professional interest.
  • Connect with alumni on VCULink for career advice, industry contacts, and meaningful professional relationships.
  • Meet with a coach at the Financial Success Center to set financial goals, understand student loans, and create spending plans.

Experience
MAXIMIZE COURSE AND DEGREE PLANNING
  • Enhance your business, software, technology, and creative skills using LinkedIn Learning.
  • Meet with your academic and career advisors to discuss graduation progress and career planning.
  • Conduct independent undergraduate research. Consider a merchandising class like FASH 380 Fashion Branding or FASH 343 Fashion Forecasting as a way to fulfill 6 upper level elective credits. 
EXPAND YOUR COMMUNITY
  • Attend civic meetings, such as school board, neighborhood association, city council, or state legislative sessions.
  • Build language proficiency and cultural competence by carrying out your plans for study abroad, internships, and service-learning.
  • Design a community-engaged research project.
  • Explore new cultures at one of Richmond’s wide array of festivals.
  • Make an appointment with the National Scholarship Office to explore post-graduate scholarship and fellowship opportunities.
  • Motivate your peers by presenting at Leaders Unleashed: Student Leadership Conference or at TEDxVCU.
  • Update your resume to include how you have developed your communication and interpersonal skills for future work on multidisciplinary and multicultural teams.
  • Plan to attend one departmental trip to New York to buy fabric in preparation for senior collections.
  • Apply for collections classes (FASH 401 and 402).
  • Junior year is the best time to study abroad while completing marketing and major requirements and electives.
EXPLORE CAREERS AND DEVELOP ESSENTIAL SKILLS
  • Apply for the Graduate School Mentorship Program to learn more about graduate school and the graduate student experience.
  • Take advantage of mock interview opportunities through Big Interview or meeting with a career advisor.
  • Update your ePortfolio.
  • Complete an internship in the fashion industry.
  • Schedule meetings with faculty mentors to learn about their career path and industry connections that might help you find a job after graduation.
PREPARING FOR LIFE AFTER COLLEGE
  • Have a personal statement or cover letter reviewed by Career Services or the Writing Center.
  • Make a plan with your academic, career, and faculty advisors for applying to graduate school or land a micro-internship.
  • Prepare for job offer negotiation by researching salaries, benefits, and other opportunities for flexibility.
  • Study for and complete any standardized exams required for graduate school the summer before senior year. 
  • Talk to advisors, faculty, and VCU Career Services about graduate school versus a job.
  • Connect with alumni as a way of building contacts in the fashion industry. The department has a variety of alumni social media groups.

Excel
MAXIMIZE COURSE AND DEGREE PLANNING
  • Apply to graduate for your undergraduate degree.
  • Choose REAL electives to diversify your skillset and round out your degree.
  • Schedule an appointment with your academic advisor the semester before you graduate to ensure that all graduation requirements will be met.
  • Take an additional specialization course such as MOB, a finishing or techniques class to add to your skill set as means of specialization. 
  • Students must complete their senior capstone requirement in their senior year, FASH 404 Portfolio.
EXPAND YOUR COMMUNITY
  • Attend professional association conferences that offer student rates or scholarships.
  • Carry out globally-oriented research projects with multilingual faculty and international partners.
  • Read scholarly articles about internationalization in your field.
  • Serve in a leadership role on campus in a local community organization.
  • Organizations such of MoB provide local opportunities to work with artisans/masters and to become proficient in your field of interest.
EXPLORE CAREERS AND DEVELOP ESSENTIAL SKILLS
  • Apply for post-graduation programs like Peace Corps, Literacy Lab, or AmeriCorps.
  • Meet with your academic or professional mentor and identify examples of your experiential learning to share with employers.
  • Publish your original research in Auctus: The Journal of Undergraduate Research and Creativity.
  • Volunteer or work as an intern with the company(brands) to which you intend to apply.
  • Students must complete their capstone requirement in their senior year (FASH 404 Portfolio). 
PREPARING FOR LIFE AFTER COLLEGE
  • Connect with the Office of VCU Alumni Relations at Grad Fair, Grad Bash, and the VCULink Industry Network or alumni chapter.
  • Fill out VCU’s First Destination Survey.
  • Prepare for graduation by making a plan to complete licensing exams, applications, and self-marketing activities.
  • Single out prospective employers and create a job or graduate school search strategy at least 8 months before graduation.
  • Start applying for jobs and externships. 
Visit majormaps.vcu.edu for the online version with links.
Sponsored by the Office of the Provost
Major map compass icon
2026-2027

Fashion

School of the Arts

MAXIMIZE COURSE AND DEGREE PLANNING EXPAND YOUR COMMUNITY EXPLORE CAREERS AND DEVELOP ESSENTIAL SKILLS PREPARING FOR LIFE AFTER COLLEGE
Explore Year 1
  • Apply to be a Division of Student Affairs peer leader.
  • Attend one career event sponsored by Career Services.
  • Complete and activate your Handshake profile and opt-in to industry email lists.
  • Consider applying for a federal work-study job on- or off-campus in Handshake.
  • Learn more about potential careers by using Forage in the Navigate 360 app.
  • Review your Career Works 4 year career planning tool and start working on your milestones.
  • Seek research opportunities by checking out the Undergraduate Research and Creative Inquiry webpage.
  • Prepare your Major Declaration materials which includes your digital portfolio and writing sample.
  • Understand VCUarts research and grant opportunities.
  • Explore The Vault to learn about employers/ job titles related to your field.
  • Access your free credit report and begin making responsible credit choices to prepare for your future.
  • Build a resume and LinkedIn profile with help from VCU Career Services, make at least 10 connections, and check out the VCU alumni career programs page.
  • Connect with the Student Alumni Council to connect to VCU alumni.
  • Make a 4-year affordability plan with your financial counselor.
  • Take advantage of the portfolio building and writing workshops offered by Art Foundation; details are found in ARTF101 in Canvas.
Experience Year 2
  • Get familiar with the research process with the VCU Libraries Research Basics Guide.
  • Schedule an appointment with your major advisor to explore minors, certificates, and plan your required REAL experience.
  • Complete the University Core courses by the end of your sophomore year.
  • Discuss personal and professional interests with faculty.
  • Investigate globally-focused courses in your major by pursuing language coursework or setting language proficiency goals with advisors and faculty and apply for the Critical Languages Scholarship.
  • Take a service-learning class to get involved with local organizations while earning credit.
  • Volunteer to address a social issue and check out Hands on Greater Richmond for opportunities.
  • Assist backstage with fashion show as a dresser Spring semester of sophomore year. 
  • Attend study abroad advising session and work to find proper course equivalencies to fulfill major requirements.
  • Attend career and internship fairs and other professional development events.
  • Build a professional resume and upload it to Handshake.
  • Complete a gap analysis with your career advisor to identify key skills required for your professional field.
  • Pursue a digital badge to highlight the knowledge, skills, and experiences employers and graduate schools value.
  • Seek out practical experience through independent skill-building, internships, shadowing, or part-time work.
  • Ask a faculty or staff member to be your academic and professional mentor and to provide future letters of recommendation.
  • Conduct informational interviews or shadow someone in a field of professional interest.
  • Connect with alumni on VCULink for career advice, industry contacts, and meaningful professional relationships.
  • Meet with a coach at the Financial Success Center to set financial goals, understand student loans, and create spending plans.
Year 3
  • Enhance your business, software, technology, and creative skills using LinkedIn Learning.
  • Meet with your academic and career advisors to discuss graduation progress and career planning.
  • Conduct independent undergraduate research. Consider a merchandising class like FASH 380 Fashion Branding or FASH 343 Fashion Forecasting as a way to fulfill 6 upper level elective credits. 
  • Attend civic meetings, such as school board, neighborhood association, city council, or state legislative sessions.
  • Build language proficiency and cultural competence by carrying out your plans for study abroad, internships, and service-learning.
  • Design a community-engaged research project.
  • Explore new cultures at one of Richmond’s wide array of festivals.
  • Make an appointment with the National Scholarship Office to explore post-graduate scholarship and fellowship opportunities.
  • Motivate your peers by presenting at Leaders Unleashed: Student Leadership Conference or at TEDxVCU.
  • Update your resume to include how you have developed your communication and interpersonal skills for future work on multidisciplinary and multicultural teams.
  • Plan to attend one departmental trip to New York to buy fabric in preparation for senior collections.
  • Apply for collections classes (FASH 401 and 402).
  • Junior year is the best time to study abroad while completing marketing and major requirements and electives.
  • Apply for the Graduate School Mentorship Program to learn more about graduate school and the graduate student experience.
  • Take advantage of mock interview opportunities through Big Interview or meeting with a career advisor.
  • Update your ePortfolio.
  • Complete an internship in the fashion industry.
  • Schedule meetings with faculty mentors to learn about their career path and industry connections that might help you find a job after graduation.
  • Have a personal statement or cover letter reviewed by Career Services or the Writing Center.
  • Make a plan with your academic, career, and faculty advisors for applying to graduate school or land a micro-internship.
  • Prepare for job offer negotiation by researching salaries, benefits, and other opportunities for flexibility.
  • Study for and complete any standardized exams required for graduate school the summer before senior year. 
  • Talk to advisors, faculty, and VCU Career Services about graduate school versus a job.
  • Connect with alumni as a way of building contacts in the fashion industry. The department has a variety of alumni social media groups.
Excel Year 4
  • Apply to graduate for your undergraduate degree.
  • Choose REAL electives to diversify your skillset and round out your degree.
  • Schedule an appointment with your academic advisor the semester before you graduate to ensure that all graduation requirements will be met.
  • Take an additional specialization course such as MOB, a finishing or techniques class to add to your skill set as means of specialization. 
  • Students must complete their senior capstone requirement in their senior year, FASH 404 Portfolio.
  • Attend professional association conferences that offer student rates or scholarships.
  • Carry out globally-oriented research projects with multilingual faculty and international partners.
  • Read scholarly articles about internationalization in your field.
  • Serve in a leadership role on campus in a local community organization.
  • Organizations such of MoB provide local opportunities to work with artisans/masters and to become proficient in your field of interest.
  • Apply for post-graduation programs like Peace Corps, Literacy Lab, or AmeriCorps.
  • Meet with your academic or professional mentor and identify examples of your experiential learning to share with employers.
  • Publish your original research in Auctus: The Journal of Undergraduate Research and Creativity.
  • Volunteer or work as an intern with the company(brands) to which you intend to apply.
  • Students must complete their capstone requirement in their senior year (FASH 404 Portfolio). 
  • Connect with the Office of VCU Alumni Relations at Grad Fair, Grad Bash, and the VCULink Industry Network or alumni chapter.
  • Fill out VCU’s First Destination Survey.
  • Prepare for graduation by making a plan to complete licensing exams, applications, and self-marketing activities.
  • Single out prospective employers and create a job or graduate school search strategy at least 8 months before graduation.
  • Start applying for jobs and externships.